{"id":16085,"date":"2026-04-30T07:06:18","date_gmt":"2026-04-30T14:06:18","guid":{"rendered":"https:\/\/empresomos.org\/?p=16085"},"modified":"2026-04-29T22:06:52","modified_gmt":"2026-04-30T05:06:52","slug":"emprendimiento-social-impacto-duradero-empresomos","status":"publish","type":"post","link":"https:\/\/empresomos.org\/es\/emprendimiento-social-impacto-duradero-empresomos\/","title":{"rendered":"Emprendimiento social de impacto duradero: vinculando mentalidades, recursos y normas"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"16085\" class=\"elementor elementor-16085\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4b872c2 e-flex e-con-boxed e-con e-parent\" data-id=\"4b872c2\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a972331 elementor-widget elementor-widget-text-editor\" data-id=\"a972331\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">\u00bfQu\u00e9 se necesita realmente para que un emprendimiento social genere un cambio <\/span><b>sist\u00e9mico<\/b><span style=\"font-weight: 400;\"> y no solo proyectos aislados o soluciones de corto plazo?<\/span><\/p><p><span style=\"font-weight: 400;\">Esa pregunta estuvo en el centro de nuestro webcast ECCA, <\/span><i><span style=\"font-weight: 400;\">Mecanismos del Emprendimiento Social para el Cambio Sist\u00e9mico: Un Enfoque de Estructuraci\u00f3n<\/span><\/i><span style=\"font-weight: 400;\">, con la participaci\u00f3n del Prof. Gorgi Krlev (ESCP Business School, Par\u00eds) y la Dra. Alina Spanuth (Alliance Manchester Business School).<\/span><\/p><p><span style=\"font-weight: 400;\">Destacaron varias ideas clave para nuestra regi\u00f3n:<\/span><\/p><p><span style=\"font-weight: 400;\">El cambio sist\u00e9mico ocurre cuando conectamos tres dimensiones de manera simult\u00e1nea:<\/span><\/p><ul><li style=\"font-weight: 400;\" aria-level=\"1\"><strong><i>mentalidades<\/i><\/strong><span style=\"font-weight: 400;\"> (c\u00f3mo las personas piensan sobre un problema)<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><strong><i>recursos<\/i><\/strong><span style=\"font-weight: 400;\"> (c\u00f3mo fluyen el financiamiento y las capacidades)<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><strong><i>normas<\/i><\/strong><span style=\"font-weight: 400;\"> (lo que se considera aceptable o aspiracional en la sociedad)<\/span><\/li><\/ul><p><span style=\"font-weight: 400;\">El alivio a corto plazo y la transformaci\u00f3n a largo plazo no son opuestos. La acci\u00f3n inmediata suele ser esencial. Pero mientras se atienden las necesidades urgentes, los emprendedores con vocaci\u00f3n social pueden preguntarse: \u00bfEsto cambia la manera en que las personas piensan? \u00bfAtrae a nuevos actores y financiadores? \u00bfDesaf\u00eda alguna norma da\u00f1ina? Estas preguntas no distraen del impacto \u2014 lo amplifican.<\/span><\/p><p><span style=\"font-weight: 400;\">Los emprendedores sociales en situaci\u00f3n de marginaci\u00f3n o desventaja relativa pueden enfrentar mayores barreras para incidir, pero su experiencia vivida puede ser un activo poderoso para redefinir mentalidades y normas, siempre que las estructuras de apoyo contribuyan a amplificar su voz.<\/span><\/p><p><span style=\"font-weight: 400;\">Las incubadoras de emprendimientos sociales deben replantear sus modelos de negocio. Si el cambio sist\u00e9mico es el objetivo, las estructuras de apoyo deben ir m\u00e1s all\u00e1 de \u201cconstruir un producto viable.\u201d Es necesario invertir en la construcci\u00f3n de narrativas, el involucramiento pol\u00edtico y el cambio cultural \u2014 y aceptar plazos m\u00e1s largos.<\/span><\/p><p><span style=\"font-weight: 400;\">Para Centroam\u00e9rica \u2014 una regi\u00f3n que con frecuencia recurre a respuestas de corto plazo e incrementales ante desaf\u00edos estructurales profundos \u2014 este marco ofrece una forma distinta de pensar en lo que se requiere para generar un cambio duradero.<\/span><\/p><p><span style=\"font-weight: 400;\">S\u00edguenos en YouTube y LinkedIn para acceder a estas conversaciones a medida que se publican.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e99a350 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"e99a350\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ca35cab elementor-widget elementor-widget-video\" data-id=\"ca35cab\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;youtube_url&quot;:&quot;https:\\\/\\\/youtu.be\\\/n3QbT24-yJA&quot;,&quot;video_type&quot;:&quot;youtube&quot;,&quot;controls&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-wrapper elementor-open-inline\">\n\t\t\t<div class=\"elementor-video\"><\/div>\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>\u00bfQu\u00e9 se necesita realmente para que un emprendimiento social genere un cambio sist\u00e9mico y no solo proyectos aislados o soluciones de corto plazo? Esa pregunta estuvo en el centro de [&hellip;]<\/p>\n","protected":false},"author":114,"featured_media":16086,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"ocean_front_end_style_editor":"no","ocean_post_layout":"","ocean_both_sidebars_style":"","ocean_both_sidebars_content_width":0,"ocean_both_sidebars_sidebars_width":0,"ocean_sidebar":"0","ocean_second_sidebar":"0","ocean_disable_margins":"enable","ocean_add_body_class":"","ocean_shortcode_before_top_bar":"","ocean_shortcode_after_top_bar":"","ocean_shortcode_before_header":"","ocean_shortcode_after_header":"","ocean_has_shortcode":"","ocean_shortcode_after_title":"","ocean_shortcode_before_footer_widgets":"","ocean_shortcode_after_footer_widgets":"","ocean_shortcode_before_footer_bottom":"","ocean_shortcode_after_footer_bottom":"","ocean_display_top_bar":"default","ocean_display_header":"default","ocean_header_style":"","ocean_center_header_left_menu":"0","ocean_custom_header_template":"0","ocean_custom_logo":0,"ocean_custom_retina_logo":0,"ocean_custom_logo_max_width":0,"ocean_custom_logo_tablet_max_width":0,"ocean_custom_logo_mobile_max_width":0,"ocean_custom_logo_max_height":0,"ocean_custom_logo_tablet_max_height":0,"ocean_custom_logo_mobile_max_height":0,"ocean_header_custom_menu":"0","ocean_menu_typo_font_family":"0","ocean_menu_typo_font_subset":"","ocean_menu_typo_font_size":0,"ocean_menu_typo_font_size_tablet":0,"ocean_menu_typo_font_size_mobile":0,"ocean_menu_typo_font_size_unit":"px","ocean_menu_typo_font_weight":"","ocean_menu_typo_font_weight_tablet":"","ocean_menu_typo_font_weight_mobile":"","ocean_menu_typo_transform":"","ocean_menu_typo_transform_tablet":"","ocean_menu_typo_transform_mobile":"","ocean_menu_typo_line_height":0,"ocean_menu_typo_line_height_tablet":0,"ocean_menu_typo_line_height_mobile":0,"ocean_menu_typo_line_height_unit":"","ocean_menu_typo_spacing":0,"ocean_menu_typo_spacing_tablet":0,"ocean_menu_typo_spacing_mobile":0,"ocean_menu_typo_spacing_unit":"","ocean_menu_link_color":"","ocean_menu_link_color_hover":"","ocean_menu_link_color_active":"","ocean_menu_link_background":"","ocean_menu_link_hover_background":"","ocean_menu_link_active_background":"","ocean_menu_social_links_bg":"","ocean_menu_social_hover_links_bg":"","ocean_menu_social_links_color":"","ocean_menu_social_hover_links_color":"","ocean_disable_title":"default","ocean_disable_heading":"default","ocean_post_title":"","ocean_post_subheading":"","ocean_post_title_style":"","ocean_post_title_background_color":"","ocean_post_title_background":0,"ocean_post_title_bg_image_position":"","ocean_post_title_bg_image_attachment":"","ocean_post_title_bg_image_repeat":"","ocean_post_title_bg_image_size":"","ocean_post_title_height":0,"ocean_post_title_bg_overlay":0.5,"ocean_post_title_bg_overlay_color":"","ocean_disable_breadcrumbs":"default","ocean_breadcrumbs_color":"","ocean_breadcrumbs_separator_color":"","ocean_breadcrumbs_links_color":"","ocean_breadcrumbs_links_hover_color":"","ocean_display_footer_widgets":"default","ocean_display_footer_bottom":"default","ocean_custom_footer_template":"0","ocean_post_oembed":"","ocean_post_self_hosted_media":"","ocean_post_video_embed":"","ocean_link_format":"","ocean_link_format_target":"self","ocean_quote_format":"","ocean_quote_format_link":"post","ocean_gallery_link_images":"on","ocean_gallery_id":[],"footnotes":""},"categories":[118],"tags":[139,131,138,140],"class_list":["post-16085","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-articles","tag-central-america","tag-ecca","tag-emprendimiento-social","tag-mindset","entry","has-media"],"post_mailing_queue_ids":[],"_links":{"self":[{"href":"https:\/\/empresomos.org\/es\/wp-json\/wp\/v2\/posts\/16085","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/empresomos.org\/es\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/empresomos.org\/es\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/empresomos.org\/es\/wp-json\/wp\/v2\/users\/114"}],"replies":[{"embeddable":true,"href":"https:\/\/empresomos.org\/es\/wp-json\/wp\/v2\/comments?post=16085"}],"version-history":[{"count":5,"href":"https:\/\/empresomos.org\/es\/wp-json\/wp\/v2\/posts\/16085\/revisions"}],"predecessor-version":[{"id":16092,"href":"https:\/\/empresomos.org\/es\/wp-json\/wp\/v2\/posts\/16085\/revisions\/16092"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/empresomos.org\/es\/wp-json\/wp\/v2\/media\/16086"}],"wp:attachment":[{"href":"https:\/\/empresomos.org\/es\/wp-json\/wp\/v2\/media?parent=16085"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/empresomos.org\/es\/wp-json\/wp\/v2\/categories?post=16085"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/empresomos.org\/es\/wp-json\/wp\/v2\/tags?post=16085"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}