{"id":11203,"date":"2024-04-01T09:13:58","date_gmt":"2024-04-01T16:13:58","guid":{"rendered":"https:\/\/empresomos.org\/?p=11203"},"modified":"2024-04-05T07:59:02","modified_gmt":"2024-04-05T14:59:02","slug":"pymes-e-innovacion-centroamerica","status":"publish","type":"post","link":"https:\/\/empresomos.org\/es\/pymes-e-innovacion-centroamerica\/","title":{"rendered":"PYMES e Innovaci\u00f3n"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"11203\" class=\"elementor elementor-11203\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-e1e4c07 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"e1e4c07\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-7600c6e\" data-id=\"7600c6e\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-8110656 elementor-widget elementor-widget-text-editor\" data-id=\"8110656\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span lang=\"ES\">Las Peque\u00f1as y Medianas Empresas (PYME) son la columna vertebral del desarrollo regional de Centroam\u00e9rica y contribuyen significativamente al producto interno bruto y al empleo.<\/span><\/p><p><span lang=\"ES\">En nuestro m\u00e1s reciente episodio de la\u00a0 serie EmpreSomos Conectividad Emprendedora Centroam\u00e9rica, el profesor Juan Carlos Leiva del Instituto Tecnol\u00f3gico de Costa Rica profundiza en los pilares clave de la innovaci\u00f3n de las PYMES, en particular <strong>la direccionalidad, los procesos, la cultura y las personas<\/strong>, al mismo tiempo que considera la influencia del liderazgo, el entorno, el networking y la digitalizaci\u00f3n. <\/span><\/p><p><span lang=\"ES\">Nuestros moderadores incluyen al profesor Aldo Salinas, Universidad de Las Am\u00e9ricas, Ecuador, y al profesor Erick Guill\u00e9n del Instituto Tecnol\u00f3gico de Costa Rica.<\/span><\/p><p>\u00a0<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a7e3ff2 elementor-widget elementor-widget-image\" data-id=\"a7e3ff2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"768\" height=\"432\" src=\"https:\/\/empresomos.org\/wp-content\/uploads\/2024\/03\/Copia-de-ECCA-ALDO-SALINAS-768x432.png\" class=\"attachment-medium_large size-medium_large wp-image-11208\" alt=\"\" srcset=\"https:\/\/empresomos.org\/wp-content\/uploads\/2024\/03\/Copia-de-ECCA-ALDO-SALINAS-768x432.png 768w, https:\/\/empresomos.org\/wp-content\/uploads\/2024\/03\/Copia-de-ECCA-ALDO-SALINAS-300x169.png 300w, https:\/\/empresomos.org\/wp-content\/uploads\/2024\/03\/Copia-de-ECCA-ALDO-SALINAS-1024x576.png 1024w, https:\/\/empresomos.org\/wp-content\/uploads\/2024\/03\/Copia-de-ECCA-ALDO-SALINAS-1536x864.png 1536w, https:\/\/empresomos.org\/wp-content\/uploads\/2024\/03\/Copia-de-ECCA-ALDO-SALINAS-800x450.png 800w, https:\/\/empresomos.org\/wp-content\/uploads\/2024\/03\/Copia-de-ECCA-ALDO-SALINAS.png 1920w\" sizes=\"(max-width: 768px) 100vw, 768px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-909fc1b elementor-widget elementor-widget-spacer\" data-id=\"909fc1b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-bc593e0 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"bc593e0\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-399ce39\" data-id=\"399ce39\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-21248bf elementor-widget elementor-widget-text-editor\" data-id=\"21248bf\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>A continuaci\u00f3n un resumen de los temas principales abordados en la discusi\u00f3n.<\/p><p>La direccionalidad en una PYME se refiere a su <strong>enfoque estrat\u00e9gico en cuanto a innovaci\u00f3n y crecimiento<\/strong>. Esto incluye el <strong>establecimiento de objetivos claros alineados con la visi\u00f3n central del negocio.<\/strong> Los<strong> procesos<\/strong>, el segundo pilar, involucra a los m\u00e9todos y pr\u00e1cticas de la PYME para implementar y gestionar la innovaci\u00f3n, tratando de conjugar la eficiencia con la adaptabilidad. La <strong>cultura<\/strong> es crucial para estimular un ambiente que fomente la creatividad y la asunci\u00f3n de riesgos, mientras que el aspecto humano subraya el importante papel de un personal incorporado, capacitado y motivado para impulsar la innovaci\u00f3n.<\/p><p>Los ejes transversales, el <strong>liderazgo y el entorno econ\u00f3mico-social<\/strong> juegan tambi\u00e9n un rol importante en el fomento de la innovaci\u00f3n. El liderazgo efectivo es esencial para articular una visi\u00f3n clara, inspirar a los equipos e impulsar el cambio. Un fuerte ecosistema emprendedor es vital para la creatividad de las PYME porque es el que proporciona el entorno estructurado que fomenta el crecimiento, estimula la innovaci\u00f3n y facilita el acceso a recursos, redes y mecanismos de apoyo.<\/p><p>Adem\u00e1s, hay que destacar en este contexto, la<strong> importancia de las redes empresariales o networking, as\u00ed como la digitalizaci\u00f3n.<\/strong> La creaci\u00f3n de redes proporciona a las pymes acceso a nuevas ideas, recursos y mercados, mientras que la digitalizaci\u00f3n ofrece herramientas y plataformas que pueden mejorar significativamente sus probabilidades y capacidades para atraer y nutrirse de nuevas ideas y aplicar el pensamiento creativo.<\/p><p>En conclusi\u00f3n, la innovaci\u00f3n en las PYMEs<strong> no depende de un solo factor, sino que se basa en una combinaci\u00f3n de pilares internos y externos a la organizaci\u00f3n<\/strong>, los que en conjunto son componentes indispensables de la alquimia innovadora.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-cba4d26 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"cba4d26\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d416960 elementor-widget elementor-widget-text-editor\" data-id=\"d416960\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>En el enlace del video de YouTube a continuaci\u00f3n, podr\u00e1n encontrar el contenido completo de la interesante discusi\u00f3n entre nuestros tres expertos invitados a este conversatorio sobre PYMEs e Innovaci\u00f3n, que estamos seguros ser\u00e1 de provecho para toda nuestra audiencia.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6b536da elementor-widget elementor-widget-video\" data-id=\"6b536da\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;youtube_url&quot;:&quot;https:\\\/\\\/youtu.be\\\/jY-Ejp-ion8&quot;,&quot;start&quot;:0,&quot;video_type&quot;:&quot;youtube&quot;,&quot;controls&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-wrapper elementor-open-inline\">\n\t\t\t<div class=\"elementor-video\"><\/div>\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Las Peque\u00f1as y Medianas Empresas (PYME) son la columna vertebral del desarrollo regional de Centroam\u00e9rica y contribuyen significativamente al producto interno bruto y al empleo. En nuestro m\u00e1s reciente episodio [&hellip;]<\/p>\n","protected":false},"author":114,"featured_media":11204,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"ocean_front_end_style_editor":"no","ocean_post_layout":"","ocean_both_sidebars_style":"","ocean_both_sidebars_content_width":0,"ocean_both_sidebars_sidebars_width":0,"ocean_sidebar":"0","ocean_second_sidebar":"0","ocean_disable_margins":"enable","ocean_add_body_class":"","ocean_shortcode_before_top_bar":"","ocean_shortcode_after_top_bar":"","ocean_shortcode_before_header":"","ocean_shortcode_after_header":"","ocean_has_shortcode":"","ocean_shortcode_after_title":"","ocean_shortcode_before_footer_widgets":"","ocean_shortcode_after_footer_widgets":"","ocean_shortcode_before_footer_bottom":"","ocean_shortcode_after_footer_bottom":"","ocean_display_top_bar":"default","ocean_display_header":"default","ocean_header_style":"","ocean_center_header_left_menu":"0","ocean_custom_header_template":"0","ocean_custom_logo":0,"ocean_custom_retina_logo":0,"ocean_custom_logo_max_width":0,"ocean_custom_logo_tablet_max_width":0,"ocean_custom_logo_mobile_max_width":0,"ocean_custom_logo_max_height":0,"ocean_custom_logo_tablet_max_height":0,"ocean_custom_logo_mobile_max_height":0,"ocean_header_custom_menu":"0","ocean_menu_typo_font_family":"0","ocean_menu_typo_font_subset":"","ocean_menu_typo_font_size":0,"ocean_menu_typo_font_size_tablet":0,"ocean_menu_typo_font_size_mobile":0,"ocean_menu_typo_font_size_unit":"px","ocean_menu_typo_font_weight":"","ocean_menu_typo_font_weight_tablet":"","ocean_menu_typo_font_weight_mobile":"","ocean_menu_typo_transform":"","ocean_menu_typo_transform_tablet":"","ocean_menu_typo_transform_mobile":"","ocean_menu_typo_line_height":0,"ocean_menu_typo_line_height_tablet":0,"ocean_menu_typo_line_height_mobile":0,"ocean_menu_typo_line_height_unit":"","ocean_menu_typo_spacing":0,"ocean_menu_typo_spacing_tablet":0,"ocean_menu_typo_spacing_mobile":0,"ocean_menu_typo_spacing_unit":"","ocean_menu_link_color":"","ocean_menu_link_color_hover":"","ocean_menu_link_color_active":"","ocean_menu_link_background":"","ocean_menu_link_hover_background":"","ocean_menu_link_active_background":"","ocean_menu_social_links_bg":"","ocean_menu_social_hover_links_bg":"","ocean_menu_social_links_color":"","ocean_menu_social_hover_links_color":"","ocean_disable_title":"default","ocean_disable_heading":"default","ocean_post_title":"","ocean_post_subheading":"","ocean_post_title_style":"","ocean_post_title_background_color":"","ocean_post_title_background":0,"ocean_post_title_bg_image_position":"","ocean_post_title_bg_image_attachment":"","ocean_post_title_bg_image_repeat":"","ocean_post_title_bg_image_size":"","ocean_post_title_height":0,"ocean_post_title_bg_overlay":0.5,"ocean_post_title_bg_overlay_color":"","ocean_disable_breadcrumbs":"default","ocean_breadcrumbs_color":"","ocean_breadcrumbs_separator_color":"","ocean_breadcrumbs_links_color":"","ocean_breadcrumbs_links_hover_color":"","ocean_display_footer_widgets":"default","ocean_display_footer_bottom":"default","ocean_custom_footer_template":"0","ocean_post_oembed":"","ocean_post_self_hosted_media":"","ocean_post_video_embed":"","ocean_link_format":"","ocean_link_format_target":"self","ocean_quote_format":"","ocean_quote_format_link":"post","ocean_gallery_link_images":"on","ocean_gallery_id":[],"footnotes":""},"categories":[118],"tags":[],"class_list":["post-11203","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-articles","entry","has-media"],"post_mailing_queue_ids":[],"_links":{"self":[{"href":"https:\/\/empresomos.org\/es\/wp-json\/wp\/v2\/posts\/11203","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/empresomos.org\/es\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/empresomos.org\/es\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/empresomos.org\/es\/wp-json\/wp\/v2\/users\/114"}],"replies":[{"embeddable":true,"href":"https:\/\/empresomos.org\/es\/wp-json\/wp\/v2\/comments?post=11203"}],"version-history":[{"count":17,"href":"https:\/\/empresomos.org\/es\/wp-json\/wp\/v2\/posts\/11203\/revisions"}],"predecessor-version":[{"id":11379,"href":"https:\/\/empresomos.org\/es\/wp-json\/wp\/v2\/posts\/11203\/revisions\/11379"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/empresomos.org\/es\/wp-json\/wp\/v2\/media\/11204"}],"wp:attachment":[{"href":"https:\/\/empresomos.org\/es\/wp-json\/wp\/v2\/media?parent=11203"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/empresomos.org\/es\/wp-json\/wp\/v2\/categories?post=11203"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/empresomos.org\/es\/wp-json\/wp\/v2\/tags?post=11203"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}